Through a new integrated marketing campaign, Stanbic IBTC Holdings PLC, a member of Standard Bank Group, is validating its depth and far-reaching scope in the delivery on its mission as Nigeria’s leading end-to-end financial solutions provider.

The new brand campaign reinforces the brand focus that it enables ‘you to be’ and ‘be all you can be’.

According to the universal financial services organisation, the campaign will run on radio, television, press, outdoor, advertising, and digital, among other channels of communication.