Biggest Music Conference, Kennis Music Bites, Holds July 27 In Lagos
The biggest Nigerian musical conference, designed to bring together music enthusiasts, artistes and stakeholders tagged, Kennis Music Bites, has been scheduled to take place at the Lagos Marriott Hotel, Ikeja, Lagos on Wednesday, 27th July 2022.
According to the Founder/Chairman of Kennis 104 FM, Kenny ‘Keke’ Ogungbe, the well-planned event, also tagged “The Next Episode,” is a music engagement, brand and social gifting and payment platform that leverages music and all logic of engagement to celebrate mobile consumers, ultimately creating wealth empowerment for Nigerians and the community through entertainment.
Proudly supported by Parallex Bank and Verve, the Kennis Music Bites Launch Event, which will be broadcast live on Kennis 104 FM, will showcase how Artistes, Brands, Creatives and Catalogue Owners can add and extract value from these celebration platforms to elevate the community.
The Kennis FM CEO noted, “With The Music Bites conference, it is our belief that by the end of the day, participants would be able to fully harness the new and existing opportunities available in the music space and entertainment industry as a whole.
“We also believe it would help facilitate a convergence point for networking and equip practitioners and investors with valuable insights to improve the entertainment ecosystem in the country.”
Popularly referred to as ‘Baba Keke,’ in the entertainment industry, the 61-year-old legendary Nigerian music producer, has continued to be at the forefront of promoting Nigerian music.
Only recently, the record label and showbiz executive launched the Naija Star Search reality show meant to mould a new generation of Nigerian music acts that will reign supreme on the global scene.
The reality show with ten million naira prize money and other consolation prizes, Ogungbe said, promises to be different from other music reality shows, especially in the country.
“Naija Star Search reality show is quite different from other reality shows anyone has seen before because this particular show is not about celebrating foreign music. It is about celebrating Nigerian music. If you go to some talent show rehearsals, you would hear them singing Beyonce, John Legend, and Kanye West’s songs. There will be no foreign songs; only Naija sounds, Afrobeats precisely,” he stated.
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